PPC your way to growth.
Are you ready?
Pay-per-click advertising is one of the fastest ways to bring a steady flow of visitors that are actively looking for your product or service.
If you’re not already investing in PPC, chances are that you’re missing out on additional leads and sales whilst your competitors sweep up this business.
What’s the difference between SEO & PPC?
The main difference between the two is traffic visiting your site from SEO is free whilst traffic from PPC is not.
This means using a PPC strategy you’ll push your ad higher on the first page by paying a greater cost per click.
But, how effective is a PPC strategy?
PPC is fast
SEO is a long-term strategy that can take months to see real results.
With PPC you can see results within a matter of days.
PPC is granular
With SEO, there is limited ability to target your exact audience.
With PPC you can target your exact audience even down to demographic and location.
PPC is experimental
Feedback on SEO is slower and difficult to attribute success to a single change.
With PPC you can create a campaign, run A/B tests and monitor results for faster feedback.
Both can work together.
Or seperately, it’s all about picking the most efficent strategy for your business and according to your budget.
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