Posts by Ben Pearce
The Big Decision Merchants Face: WooCommerce vs Shopify
As an ecommerce expert team who helps brands scale their operations daily, one of the most frequent questions we get is: Should I sell through WooCommerce or Shopify? This decision early on could be the difference between growing your business from £50,000 or £100,000 to £500,000+ turnover. Leaving it too late when you’re at scale…
Read MoreWhy Shopify Checkout is the Most Trusted in Ecommerce
Shopify checkout has become one of the most trusted and effective checkouts in ecommerce. With sophisticated fraud protection, seamless integration, and a familiar user experience, Shopify checkout delivers higher conversion rates for merchants. Why though is Shopify’s checkout loved by merchants and customers alike? In this article, we dig into how Shopify has turned their…
Read MoreBoost Your Food & Drink Shop’s AOV: 3 Tactics That Work
Running an online food and drink business? One key e-commerce metric you should be tracking is your average order value (AOV). A higher AOV means customers are purchasing more from your store each time they visit. This ultimately leads to higher revenue and profits for your business. If your Shopify store’s AOV seems lower than…
Read MoreBoost eCommerce Growth with Klaviyo’s Marketing Automation
In today’s digital-first world, the most successful online businesses are leveraging marketing automation to accelerate growth. Klaviyo stands out as a premier platform purpose-built for ecommerce brands to increase sales, foster loyalty, and scale. Given its standing, it still has a competitive price range when compared to rivals like Mailchimp. There is no comparison though,…
Read MoreShopify Unlocks New Creative Freedom with Flex Sections
Shopify has listened to merchants and is finally launching one of the most requested features – an intuitive page builder to customise online store layouts. With the upcoming launch of flex sections, Shopify is bringing the flexibility and ease of building unique pages to match their platform’s power. Competitors like WordPress, Squarespace and Wix offer…
Read MoreUnlock More Sales With Shopify’s Powerful New Bundling Feature
Shopify has unveiled its built-in bundling feature as part of its Editions for Summer 2023 release. The app has been in beta testing for a while but is now available for free via the app store. This functionality will give merchants more power to further develop their product ranges to increase average order value and…
Read MoreMigrate to Shopify & Improve Subscriptions with This New Tool
Twice a year, Shopify announces new features and platform updates during their Shopify Editions event. The summer 2022 Editions unveiled an exciting new offering – Shopify Subscriptions. This long-awaited new app will transform how merchants manage recurring orders and increase the profitability of their subscription product model. Until now, Shopify sellers have had to rely…
Read MoreThe Hidden Danger of Diving into Paid Ads Too Soon
We have seen our fair share of eCommerce stores making the huge mistake of seeing paid advertising as a quick fix for driving more traffic and sales. It’s a regular occurrence that many dive headfirst into Facebook and Google ads without truly understanding their baseline store performance. This lack of insight can sink your paid…
Read MoreOnes To Watch: 3 Food & Drink Brands Smashing It On Shopify!
The food and beverage industry has seen tremendous growth in recent years from small-batch artisans and niche brands using Shopify to supercharge their ecommerce presence. In this blog, we explore three up-and-coming UK food and drink companies absolutely smashing it on Shopify and positioning themselves for rapid expansion. Read on to discover the breakout stars…
Read MoreThe Top 5 Mistakes Brick & Mortar Businesses Make When Adding Ecommerce (and How Shopify Solves Them)
Selling online creates huge opportunities but also new complexities for traditional retailers. Many struggle to manage core ecommerce functions. Most think having an online presence is enough, then wonder why it isn’t making up much more than 5-10% of the overall business revenue. In this post, we’ll explore the 5 most common store management mistakes…
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